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Spec Branded Online Campaign:

Miller Lite

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What defines a ‘classic’? What allows a painting to bring thousands across the globe every day? How does a song exist that every ‘cool aunt’ across the country can sing along to? Why do we stand and cheer during THAT climactic kiss even when we’ve seen the movie exactly 63 times!?  Classics endure. There’s a reason they still work. This summer, have a Miller Lite. Stick with the classics. 

[TWITTER STREAM]

  1. Classics endure. 

[IMG: INFAMOUS VICTORIAN-ERA PAINTING WITH MILLER LITES]

  1. New albums sometimes get a bit...adventurous. That’s why at Miller Lite, we celebrate the greatest ‘One Hit Wonder’ of all. #ItsMillerTime

  2. The daring hero. The menacing villain. The memorable score. The romance, the suspense, the iconic car chase. The simple ingredients the ‘classics’ have. At Miller Lite, we have a similar philosophy. 

[IMG: MILLER CAN WITH ANATOMICAL PORTRAYAL OF INGREDIENTS] 

[BANNER ADS]

  1. [HEADER] Classics Endure.

    [BODY] Miller Lite. Since 1975.

  2. [HEADER] Do Less.

    [BODY] Keep it simple.

  3. [HEADER] Miller Lite

    [BODY] The Can, the Myth, the Legend.

  4. [HEADER] In 1975, A Star Was Born

    [BODY] 2021. Still rocking. 

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